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Go-to-Market AI Leaders to Follow on LinkedIn
Dec 11, 2024
Article
Why Marketing is Key to Shortening Sales Cycles | Chris Walker of Refine Labs | Donuts & Demand
Sep 27, 2023
Podcast Episode
The role of podcasting in the rise of B2B SaaS media companies with Justin Brown
Aug 02, 2023
Podcast Episode
Defining Demand Generation | Donuts & Demand with Chris Walker and LaShanda Jackson
Sep 27, 2023
Article
Why Orgs Should Focus on Programs Over Campaigns | Chris Walker of Refine Labs | Donuts & Demand
Sep 27, 2023
Video
The Future of B2B Event Marketing with Chris Walker
Nov 17, 2023
Podcast Episode
Reduce CAC & Increase Revenue with Chris Walker
Apr 26, 2024
Webinar
The Future of B2B Event Marketing with Chris Walker
Aug 07, 2023
Podcast Episode
It's Time To Fix Your Enterprise Revenue Attribution Model
Apr 30, 2023
Article
The role of podcasting in the rise of B2B SaaS media companies with Justin Brown
Feb 27, 2023
Podcast Episode

Latest Content

Go-to-Market AI Leaders to Follow on LinkedIn
Dec 11, 2024
Article
Chris Walker on the CMO's Dilemma, Attribution, and Modern GTM Strategy
Dec 04, 2024
Article
ELG Insider Daily #697: Perfect attribution doesn't exist
Nov 22, 2024
Article
ELG Insider Daily #688: Keep your revenue engine running
Nov 07, 2024
Article
Nearbound Weekend 03/23: Our Response to Chris Walker's Provocative LinkedIn Post
Nov 06, 2024
Article
ELG Insider Daily #665: Fix your GTM problem
Nov 06, 2024
Article
Nearbound Daily #417: This Company Killed Its Website
Nov 06, 2024
Article
Making Your Marketing Budget Work for You w/ Chris Walker, CEO of RefineLabs
Aug 26, 2024
Podcast Episode
Reduce CAC & Increase Revenue with Chris Walker
Apr 26, 2024
Webinar
Future Proofed: Featuring Chris Walker
Apr 25, 2024
Video
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Refine Labs is a demand accelerator for B2B SaaS companies. We help companies increase marketing’s contribution to qualified pipeline and revenue while lowering customer acquisition costs. Through our Demand Acceleration Framework, we build a system to capture existing market demand in intent channels and create new demand in awareness channels. We test, iterate, and push boundaries to continually bring new strategies into your marketing mix—giving you the edge over competitors.

My Areas of Expertise:
+Go-To-Market Strategy Design
+Marketing Strategy
+Demand Generation
+Revenue Operations
+Customer Acquisition
+Social & Content Strategies
+Attribution, Insights & Analytics
+E-Commerce

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