Wall Street Journal bestseller: Human-Centered Communication 📖 Learn to break through ever-increasing digital noise and pollution, build trust and engagement, and grow reputation and revenue.
Goals:
👋🏾 To help you communicate, connect, and convert in a more personal and human way
☀️ To wake up every day excited to make things and to make things more effective
👪 To invest in my family
🌳 To be outside
💰 To require less, spend less, and give more
🌎 To leave things better than I found them
Specialty Short List:
🎧 Podcast host - The Customer Experience Podcast.
🎓 Educator - content writer, producer, and editor; speaker and presenter.
📙 Author - Rehumanize Your Business (Wiley, 2019).
📒 Author - Human-Centered Communication (Fast Company Press, 2021).
🔬 Marketing strategist. Messaging specialist. Branding enthusiast.
🎯 Multi-channel and multi-media campaign builder.
Specialty Longer List:
Content creation | Collaborative participation | Teaching & training | Listening | Connecting goals to strategies to tactics | Short form promotional messaging | Speaking - particularly when well-versed and personally passionate about the topic | Writing - particularly with brevity and clarity | Quipping | Collecting, arranging, processing and editing words and images | Adobe Creative Cloud - Premiere, AfterEffects, Photoshop | Also, I've run TONS of email marketing to engage, educate, and nurture.
Brief History:
After a year of driving a full-sized school bus to two dozen cities (story in the Experience section of my profile), I spent a dozen years leading marketing teams inside local television stations in Grand Rapids (MI), Chicago, and Colorado Springs. As boredom with the work crept in, I earned an MBA and did project work for a variety of companies to explore interests and identify transferrable skills. In that process, I connected deeply with the team and mission of a bootstrapped software startup, BombBomb.
When I joined BombBomb, we had fewer than 10 employees. Since then, we've enjoyed +2,000% growth in team size, +32,000% growth in customer size, and +52,000% growth in revenue. We're a team of 125 people (based in downtown Colorado Springs but also distributed) who are on a mission to rehumanize people who've been dehumanized by system or circumstance; we're funding the effort by helping people rehumanize their business communication with video email and video messages.
I've now spent a decade helping people enjoy clearer communication, human connection, and higher conversion by replacing some of their faceless, digital communication with simple, personal video messages in emails, text messages, LinkedIn messages, Slack messages, and similar. I've sent more than 14,000 videos myself and co-authored two (and a half) books on the what, why, who, when, and how of this "relationships through video" movement.
#CustomerExperience
#HumanConnection
#HumanCentered
#SalesProcess
#VideoTraining
#VideoTips
Jonathan's career path has gone from digital marketing, to craft beer, to healthcare analytics before launching into the world of entrepreneurship with The Juice. While these experiences don't seem related, a diverse skill set and unique perspective are now an advantage as their team is creating a new way to think about B2B marketing. The Juice, built to modernize B2B content marketing, solves a problem he's fought at every step of the journey.
Journalist turned empathy-driven marketer. Fervent writer, editor, strategist, and people leader who draws on multi-faceted experiences and journalistic roots in her entire approach to content. An approach that is, effectively, hyper-focused on empathy and the human element of all things.
Follow for insights and musings about B2B, marketing, and organizational practices.
Chief Customer Officer & Co-Founder of TACK | Empowering B2B Companies with People-First GTM Strategies | Host of The Anonymous Marketer Podcast | Creator | Championing the creator economy in B2B
I have co-founded a new business called TACK with Mark Kilens who is ex-hubspot and ex-drift, to bring people-first GTM strategies to B2B companies today. I am also a creator and that is a huge passion of mine. Currently writing a book on the creator economy in B2B.
Holly is an experienced marketing leader who believes in the power of storytelling and finding innovative ways to communicate a brand’s value through cross-channel experiences. At Bolster, Holly oversees Marketing with an aim to amplify the Bolster brand and help startup and scaleup CEOs find the executive talent they need to scale their businesses. Prior to joining Bolster, Holly began her career in video and digital production before being a senior leader at Return Path and overseeing brand, digital, customer, and partner marketing. Outside of work, Holly loves spending time with her husband, their two kids, and their dog, Tugboat.
Content Nerd @ Goldcast 🚀 | I'm really just a marketer that markets to other marketers about marketing ✨
Hey there 👋 I'm Meisha!
✍️ 9-5, I’m the Content Marketing Manager at Goldcast. As the title suggests, I manage all things content—from the content calendar and distribution strategy to partnering with other departments to support sales enablement, demand generation, and more.
🐶. 5-9, I enjoy sarcasm, responses in the form of animated gifs, dad jokes, pretending to be a wino, spending time with my furry friends, and going to bed at a reasonable hour. This is where I truly thrive. And if that's not enough, I'm also pursuing my M.S. in Integrated Marketing Communications from West Virginia University (though I'll always be a Clemson Tiger).
I'm excited to be here on The Juice! 🧃
Let's be friends 🤝 Feel free to follow me here, find me on Twitter @MarketingMeisha, and connect with me on LinkedIn @meisha_b for partnership and content opportunities.
See you around!
Camela Thompson is the Vice President of Marketing at CaliberMind, the leading B2B platform for revenue insights you can trust. Based in Seattle, Camela has spent 15+ years in Revenue Operations in the tech industry in successful startups such as Qumulo, Extrahop, and CDK Global (formerly Cobalt) before proving herself as a customer-first growth marketer. She is deeply familiar with the pain points that Ops teams face and is passionate about helping Ops professionals accelerate their careers. In addition, she hosts CaliberMinds' podcast, The Revenue Marketing Report, where she produces expert-fueled content devoted to helping B2B Marketers hone their craft.
Previously, Camela ran her own consultancy where she specialized in creating customer-centric brand narratives. She also served as Chief Marketing Advisor for Shepard Search Partners, Expert Advisor at the RevOps Co-Op, and volunteers as a marketing coach for under-resourced entrepreneurs through Urban Impact Seattle.
I’m a content marketer that’s worked with a whole heap of startups and enterprise companies, including Google, GoDaddy, Clearbit, ProfitWell and Hotjar.
I’m currently Director of Marketing at the remote marketing agency Animalz. Before that, I co-founded a marketing agency, freelanced as a marketing consultant and copywriter, reviewed beers, designed t-shirts and tended bar.
Content Marketing Manager, UX Research @ User Interviews
Lizzy (she/her) is a marketer, writer, and poet, based in Santa Fe, New Mexico. Currently, she creates educational resources for user researchers, research ops professionals, and other folks in the UX community on the User Interviews blog.
She became a marketer by accident; after graduating with a Bachelor of Science in Professional Writing from a small college in Vermont, she applied to every job opportunity she could find with the word “writer” in the title. She cut her teeth on marketing as an agency copywriter, where she learned to approach content as an act of hospitality, shaped by a sense of empathy, generosity, and high regard for the audience.
Since then, Lizzy’s written both freelance and in-house content for a wide range of industries, including technology, AI, retail, cosmetics, food and beverage, law, education, and most recently, UX research.
Outside of work, Lizzy likes hiking, people-watching, thrift shopping, learning and sharing ideas. Her happiest memory is sitting on the shore of Lake Champlain in the summer of 2020, eating a clementine.
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