CMO @ Agorapulse ★ 2020 Top 10 SaaS Branding Expert ★ Voted Top 3 Marketer on LinkedIn ★ Top 50 Social Seller ★ Top 50 Sales Keynote Speaker ★ Award-winning Content Creator
Aggressive B2B SaaS Revenue Machine ► Comfortable in the board room, lunch room, and classroom ► Can quickly assess people, challenges, and opportunities ► Forthright with observations and recommendations ► Manages a budget better than a miser ► Passionate about mentoring people ► At ease in high stress, fast paced, or political environments ► Not afraid of making hard decisions ► Fanatical about process, metrics, automation and accountability ► Sarcastic
CGO @ A1M. Award-Winning Marketer Obsessed with Building Systems. Co-Host of Marketers Talking. Mediocre Call of Duty Player.
It all started in 1995 when my grandpa bought a copy machine and I started making counterfeit bills with my classmates pictures where the dead presidents should be. I sold them for $2 a piece or 3 for $5 until the school shut it down and I switched to selling mix tapes before moving onto building geocities sites for local businesses.
Some kids grew up playing with dolls or legos; I grew up playing business.
My most profitable childhood venture was mowing the neighbors lawns - I later learned that this was partially because my grandfather was fertilizing their yards while they were at work. This was before Nest and Ring when the only home security was the stay-at-home parents in the neighborhood and they didn't snitch on each other.
I had an unconventional childhood which left me with a strong sense of purpose and confidence that I could conquer anything I chose, regardless of my experience or expertise in an area, as long as I work hard.
This led me to be the first-in-the-family to do a lot of things; starting college part time at 15, moving to Italy at 16 for a year abroad, launching and selling a company in my early 20s, moving from a 7,200 person town to NYC to work in VC-backed startups, publishing a book, selling another company, being on tv, speaking at conferences around the country, grad school, and more.
Nearly 3 decades after my first (childhood) entrepreneurial venture I'm still in the business of building businesses and love it.
Today I run A1M with one of my oldest marketing friends who I met on Twitter in the early 2010s. We split our time between advising high-growth SaaS startups and founders, working directly with clients to drive revenue through adoption of AI and robust, automation systems, and producing content to help make good marketing more accessible for all.
I’m an entrepreneur with a passion for helping brands achieve success through heightened engagement with their consumers. I firmly believe that increasing the level of engagement that brands have with their consumers can provide a substantial return on investment.
My objective as executive chairman at PERQ is to ensure that we are consistently improving within the three primary areas that answer the “why?” we exist:
1. To spark engagement between consumers and brands.
2. To help spread the fun and rewards of treating “Business as a Game”.
3. To be a company that has a profound positive impact on the community.
I am a seasoned digital executive, leader, and strategist. I’m an expert in business communications, operational management, solution based selling, and revenue creation.
Throughout my career, I have been part of the leadership teams that have built ideas into multi-million-dollar companies with fortune 500 clients, hundreds of employees, and ground breaking technologies.
I’ve worn many hats in my career - sales leader, manager, marketer, strategist, and operations. As a result, I have a unique ability to manage multi-disciplinary projects and navigate complex challenges. But actual experience has taught me that my professional value boiled down to following:
I’ve been directing, selling, and leading development of digital media and data since the Web was born.
I am a multi-linguist of technology-driven business. I speak fluent geek, marketer, data scientist, trainer, salesperson, and difficult client. Understanding means fewer missteps, and missteps cost a fortune.
I don’t care who gets credit, I just want to win.
I have BIG ideas.
Lots of people have Big ideas. Execution is what matters, and I do execution.
If my left and right brain were hands, I’d be ambidextrous.
I’m the calm one.
I run towards fires.
I love making new professional acquaintences. Reach out if you want to talk technology, business or snowboarding.
Specialties: Operational management, communications, training and employee development, web analytics, data sciences, marketing, and social media.
Self-described data geek who has spent my professional career working with amazing colleagues in software, marketing and data industries. Current CEO of LiveRamp (NYSE: RAMP), where we aspire to make it safe and easy for companies to use data effectively.
I’ve spent the last 30 years driving strategy and growth initiatives for various SaaS businesses across industries, including marketing and advertising, for companies such as Acxiom, Microsoft, and aQuantive.
Career credits include building the world’s largest digital agency: Avenue A | Razorfish; pioneering people-based media buying (DRIVE Performance Media, aka the Microsoft Media Network); and developing the systems utilized for ad serving and attribution (Atlas International).
If I’m OOO, chances are I’m either building furniture in my garage workshop, canvassing the country in my refurbished 1956 vintage Airstream trailer, or cheering on my kids during their crew regattas. I’m also a lifelong fan and part owner of the Green Bay Packers, and invite all others to join the bandwagon.
Self-described data geek who has spent my professional career working with amazing colleagues in software, marketing and data industries. Current CEO of LiveRamp (NYSE: RAMP), where we aspire to make it safe and easy for companies to use data effectively. I’ve spent the last 30 years driving strategy and growth initiatives for various SaaS businesses across industries, including marketing and advertising, for companies such as Acxiom, Microsoft, and aQuantive. Career credits include building the world’s largest digital agency: Avenue A | Razorfish; pioneering people-based media buying (DRIVE Performance Media, aka the Microsoft Media Network); and developing the systems utilized for ad serving and attribution (Atlas International). If I’m OOO, chances are I’m either building furniture in my garage workshop, canvassing the country in my refurbished 1956 vintage Airstream trailer, or cheering on my kids during their crew regattas. I’m also a lifelong fan and part owner of the Green Bay Packers, and invite all others to join the bandwagon.
Featured
I love building and leading teams, fostering a “get better every day” culture, mentoring and coaching others to be better versions of themselves. I have done this for decades as a U.S. Army combat arms officer (RLTW!), as a sales professional, and as a sales enabler. The impact of this is higher/wider/deeper relationships with our customers, creating value in the eyes of the buyer, and selling bigger deals faster. I have proven experience serving as a change agent with key stakeholders. I have LOTS of experience planning, prioritizing, and managing programs.
Head of Customer Engagement @ HubSpot | Ex-Marketo, Adobe, Intuit, Google, Udacity, Coursera, & Apple.
Currently advise companies on next gen Digital Success and Customer Engagement, Growth and Community.
Currently advisor/investor to: G2, Laetro, Crowdsmart.ai, and Digital Mortar
I have 15+ years of experience in Customer Engagement, Growth and Community, building programs, platforms, and products from scratch. For a marketer, I have a strong data, technical and systems background. My expertise ranges across B2B and B2C companies like Hubspot, Udacity, Coursera, Influitive, Adobe, Marketo, Apple, and Intuit.
I’m proud of my consistent track record of results from designing websites and user flows with 60% growth in acquisition, launching Community programs with 40% growth in engagement & retention, to innovating new channels like chat with 25% reduction in spend.
Finally, I’m passionate about building teams. I’ve hired, coached, and grown 15+ person teams multiple times across disciplines.
Personal note: I coach little league baseball.
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