The Juice put together a playlist featuring Postmark on some helpful content to educate you on the new requirements for email authentication by Google and Yahoo for 2024.
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This Notion template walks you through the resources in The Juice's playlist, 2024 Email Sending Requirements featuring Postmark.
Duplicate the template, and you'll be able to check off pieces once you've read them and make notes for yourself and your team.
![[Checklist] - Get prepped for 2024 email changes in <20 min](https://main-app-production-public.s3.amazonaws.com/12mbvslhg0n9icuip6127q5f6u84 "[Checklist] - Get prepped for 2024 email changes in <20 min")
Google and Yahoo are turning what was once considered best practices for email authentication into mandatory requirements-and senders who don't comply with the new requirements will start to see issues getting their emails delivered in 2024. If you want to make sure your emails keep making it to the inbox, follow these 5 steps.
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In a joint announcement on October 3, Google and Yahoo revealed updated sender requirements for all companies sending bulk email. Senior Director of Product Management at Yahoo, Marcel Becker and Product lead at Google, Neil Kumaranof, detailed the specific actions senders must take to avoid having their emails blocked. Non-compliance with these new requirements could result in rejected mail from February 2024.
At the beginning of October 2023, Google and Yahoo announced that starting February 2024 a new set of requirements on bulk senders (>5,000 per day) would be enacted. Find out what this means for you and how to prepare.
Pop quiz! Which of these three people is likely to get you the most sales?
