Top sales executives today are well-paid for a reason: they sell, and they sell well. However, did you know that the average sales representative spends less than a third of their week actually selling?The rest of their valuable time is eaten up by planning, forecasting, researching prospects, and sitting in meetings.

We unpack key insights about optimizing paths to purchase; taken from our chat with Johan Boström on The Digital Advantage.

As we put the bow on our plans for the year, it's clear video should still take center stage in 2024. Here are some tips and trends to help you get the camera rolling

Tired of TL;DR B2B Content?

Us too. So we're fixing it. You can now summarize your favorite B2B Content on The Juice!

In partnership with copy.ai, you can now get the key takeaways and insights in under one minute when you "Juice it."

See fresh summarized content here.

Unlock Success with these 10 Expert Tips for Customer Acquisition. From transparency to interactive experiences, optimize your strategy now!

As an event pro, you have your hands full when planning an event - from setting the agenda to handling social media and emails - you're the go-to person for getting things done.

Sharing your point of view and outlining customer's pain points through thought leadership content helps with demand generation efforts. See how.

Does your marketing team send the same generic emails to everyone, regardless of whether they're new prospects, or qualified leads? Are you constantly updating data manually, unsure if your sales reports truly reflect where leads stand? These are some classic symptoms of teams who haven't adopted lifecycle stages.

Coming up with an event name can be tricky. Here are some tips to help you create a strong, compelling event title that converts clicks to attendees!

Discover the essentials of B2B contact list building in our comprehensive guide powered by Seamless.ai! Learn how to avoid revenue leakage, maximize your total addressable market, and streamline your sales prospecting efforts for success.

Learn how to collect valuable customer feedback and which tools to use so you can grow your business and improve your product.

Whether you're a first-time sales development representative or a seasoned CRO, staying informed and inspired in the ever-evolving sales world is essential. This is especially true with current economic and market volatility influencing buyer preferences and behaviors.

We sat down with Keegan Otter, Head of Revenue at Warmly, and our very own Joey Alvandi, Account Executive at Tourial to discuss all things outbound - how the buyer's landscape has changed, and how you can adapt your strategy to educate better, and the data you should be looking at to determine success.

It's true, people. Go-to-market (GTM) is evolving faster than we can keep up. On April 11, marketing, sales, and customer success teams from all over gathered in Salt Lake City for the GTM Partners Roadshow to talk about ways companies can pick up the pace by adopting a more holistic approach to growing their business. [...]

Why relying on an arbitrary threshold simply doesn't work Tracking in-play pipeline volume is more a measure of remaining runway or time. Rather than just measuring pipeline volume at a given point in time, track how it changes over time. Use this to course correct as required.

Online courses are big business. The convenience and accessibility of remote learning means that more and more people are choosing it as a way to bolster their skills. Whether it's a company training course or someone just trying to learn a new skill, these courses have become hugely popular.

We've worked with a lot of incredible B2B Creators while building The Juice. More and more brands are realizing that their audience is interested in engaging with the people behind the content.

More importantly, buyers want to buy from people...not brands. And the brands that are empowering their people are winning. That's why we're excited to be promoting the B2B Creator School from our friends at TACK-two of the best creators we know. Read on in this guest post to learn more about B2B Creator School.

Constructive feedback is a cornerstone of effective leadership, driving continuous improvement and fostering a positive work culture. Whether you're a Scrum Master steering a team or an executive leader guiding an organization, mastering the art of constructive feedback is paramount.

In this quick guide, we'll explore strategies, debunk myths, break down feedback types, and provide practical tips for leaders to successfully navigate feedback conversations.

Just like Thanos searched for the Infinity Stones, you should seek out a content strategy. Discover how content strategy for your business is inevitable.

A pillar content strategy can help you deliver the most valuable, relevant content to your audience. Learn how to develop one in this article.