Top Resources - Marketing Operations [2023]
Updated Dec 28, 2023 10 entries
Top Resources - Marketing Operations [2023]

These were the most popular resources among marketing operations pros in the last 12 months.

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The Complete Guide to CTAs in HubSpot

Looking for an easy way to get people to take specific action on your web pages, emails, and blog posts? The CTAs tool with HubSpot makes it easy!In this vid...

Video
RevOps Revolution: How Revenue Operations Can Transform Your Business

RevOps is crucial to the success of modern businesses, especially in a time when all teams are being asked to do more with less available resources. RevOps teams help unify...

eBook
Today's Event Marketer Event Outlook Report Snapshot

From the high energy of SXSW to virtual panel discussions, events play a significant role in a successful organization. But what do event pros need to pull off these masterpieces? More importantly, who are event marketers, and what do they need to be successful in their careers?
Our 2023 Events Outlook Survey collected data from around the world and uncovered some fascinating insights about event marketers like you - let's dive in!

Report
The Marketing Agency's Guide to Productization

You know better than anyone that it takes time to grow a company. But when you run out of time, your growth shouldn't stop. That's why you need to productize your services.

Productizing your services makes it easier to:

Serve more clients
Generate more revenue
Save more time
This guide will show you how to start productizing so you can experience sustainable growth.

eBook
The benefits of podcasting when starting a new marketing role with Tristan Pelligrino

In the Recorded Content podcast episode titled "The benefits of podcasting when starting a new marketing role with Tristan Pelligrino," the host discusses the advantages of initiating a podcast when stepping into a new marketing role. Podcasting can serve as a bridge to customers, offering a platform for genuine conversations and quick access to customer insights.

Podcast Episode
The Impact of Artificial Intelligence on 5 Industries

Understand the impact of artificial intelligence across five industries and gain insight into how you can adopt it for your business.

Article
WTF is RevOps? RevOps Careers: A Path To Becoming CRO

About Our Guest Toni Hohlbein, CEO at Growblocks and 2x CRO, will be sharing his insights on:
🔹 The unique career paths available to those with RevOps expertise
🔹 How he leveraged his own RevOps experience to become a CRO
🔹 How his background in RevOps has informed his strategies as a now CEO

Webinar
How To Develop a Pillar Content Strategy

A pillar content strategy can help you deliver the most valuable, relevant content to your audience. Learn how to develop one in this article.

Article
How to Build Your RevOps Tech Stack?

How to build RevOps tech stack that enhances revenue generation and operational effectiveness? During this webinar we'll guide you through assessing features, compatibility, integration, and ease of usage of the tools. We'll break down the cost and return on investment to ensure that your tech stack delivers maximum value.

Webinar
Frameworks to Assess Your Annual Plan (And Never Miss Targets Again)

Join our session to get your arms around the 3Vs Framework that will help you make the annual plan WORK!

Key Takeaways:‌

Volume: Did we produce the targeted number of leads? How does projected deal count compare to actuals?
Velocity: Were those leads produced in time and in accordance with our targets? How does our sales cycle compare to our target assumptions?
Value: How does our actual annual contract value or sales price compare to our assumptions? Did we achieve our pipeline targets within the timeframe specified in our plan?

Webinar
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