Latest Content

Marketing attribution in a privacy-first world: MMM, incrementality testing, and triangulation with Andrew Covato
Apr 23, 2024
Podcast Episode
Data-driven marketing decisions: Improve the quality and speed of decision-making
Mar 23, 2024
Article
Decoding Incrementality testing: A deep dive into marketing measurement techniques with Olivia Kory
Mar 23, 2024
Podcast Episode
The right data for better decisions: How marketers can use on-demand and centralized data to make better decisions
Mar 23, 2024
Podcast Episode
Multi-touch attribution (MTA) vs marketing mix modeling (MMM)
Feb 23, 2024
Podcast Episode
Why now is a great time to move to a marketing data warehouse
Nov 23, 2023
Podcast Episode
Start trusting your data: A marketing data governance framework for CMOs
Oct 23, 2023
Webinar
Why now is a great time to move to a marketing data warehouse [Webinar]
Oct 23, 2023
Webinar
Multi-touch attribution (MTA) vs marketing mix modeling (MMM) [Webinar]
Oct 23, 2023
Webinar
Everything you need to know to build your marketing data warehouse [Webinar]
Oct 23, 2023
Webinar

I've spent the past 10 years building data products and data-based marketing channels for clients and internal stakeholders. With a rare ability to speak fluently with technical operators and with business users, I help bridge the gap between opportunity and execution.

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