Experienced marketing operations and demand generation leader with a demonstrated history of success in the products & services industry. In the technology industry for the last 10+ years, I've focused on building sales development teams, marketing operations and demand generation.
Always thinking about how to elevate the bar and do things better and more efficiently-- leading with strategy, creating sales/marketing processes, launching Account-based Marketing (ABM) as a selling/marketing strategy, building teams and functions from the ground up, reporting and analytics. Using data to make informed decisions, but not to the point of dehumanizing the overall process.