In Micro Podcast Ep 46, Matt talks with Jonathan Gandolf, CEO at The Juice, about the state of gated vs. ungated content. Which is a more effective strategy?

Imagine this: it's been 7 months since a sales rep's last outbound effort. A ton of work, some opens, but no responses. Fast forward to now, marketing has run a recent campaign and caught their attention... When the deal closes, the age-old attribution question arises: Who deserves the credit?

Top sales executives today are well-paid for a reason: they sell, and they sell well. However, did you know that the average sales representative spends less than a third of their week actually selling?The rest of their valuable time is eaten up by planning, forecasting, researching prospects, and sitting in meetings. And while these tasks are important, they do detract from the time reps can spend closing deals. Fortunately, artificial intelligence (AI) is now changing that. AI can be used to automate repetitive tasks, predict sales, and dramatically lower the amount of time reps spend researching and reaching out to prospects. Curious what AI could do for your sales organization? Read on to learn what AI can do for sales, how it works, and how you can implement it at your company to help with customer interactions, sales operations and enablement, outreach, and lead prioritization.

Podcasts have rapidly risen in popularity from 274.8 million listeners worldwide in 2019 to 464.7 million in 2023. With over 5 million podcasts, there's something for everyone, including sales professionals, with over 10,000 active sales podcasts available.

Whether you're a first-time sales development representative or a seasoned CRO, staying informed and inspired in the ever-evolving sales world is essential. This is especially true with current economic and market volatility influencing buyer preferences and behaviors.

Podcasts provide an excellent (and accessible) opportunity to level up your skills and benefit from on-demand, free professional development. In fact, 74% of podcast listeners reported tuning in precisely to learn and grow.

So, what are the best sales podcasts you should add to your rotation?

In partnership with Women in Sales, which we're a proud partner of, we compiled a list of everyone's favorites.

Are you in search of better ways to manage your HubSpot deals? We have some tips to help you navigate your HubSpot deal pipeline like a pro!In this video, we...