Top Sales Case Studies
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How Webfx Cut Its Social Media Reporting Time by 90%

Learn how this marketing agency was able to cut its reporting time by 90% with just one simple tool.

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Belkins Case Study: How We Produce Content that Consistently Ranks and Converts

Here's the story of how Kalyna Marketing (Kalyna) met Belkins, and the writing process we now use for all the content we produce for them.

TLDR
Background: Belkins is a digital marketing agency specializing in appointment setting and lead generation for SMBs and enterprise-level businesses across multiple industries.

Problem: Adding lead generation services to their wheelhouse revealed an internal lack of effective content marketing. While much of their content ranked well, they lacked the necessary consistency and conversions to deliver a significant ROI.

Solution: Belkins outsourced content creation to Kalyna Marketing, a boutique content marketing agency offering a fresh strategic approach and a small team of dedicated content specialists.

Results: within 2 months, our writers and a tailored process for content production brought Belkins 5+ directly attributable leads, 2 new deals, 2% average CTR on search, and 5+ page snippets for high-intent sales keywords.

Apply It Yourself: Use the process Kalyna Marketing created for Belkins to produce "hard-hitting" body content. Publish articles that speak directly to your searchers' intent and deliver unique and expert perspectives on any topic.

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Xactly completes 70% of RFP and RFI responses at intake, directly impacting bottom line

Xactly implemented Responsive to automate the response process on a single platform. "We're asked for 48-hour turnarounds & we do it even faster."

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Video Prospecting Helps 2x New Customer Meetings in Just 60 Days

Through a 60-day pilot program with JB Sales Group, customer experience software company ReviewTrackers doubled the number of new meetings booked by adding video to their prospecting efforts.

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Personalized Video Reduces Churn for This Customer Success Team

It's a universal truth in sales that it's 80% easier to sell to an existing customer than acquire a new one. For CRM provider Pipedrive, that meant stepping up their account management game. Using Vidyard, Pipedrive's specialized growth team, embedded within its customer success organization, has focused its attention on growing Pipedrive's footprint within existing accounts.

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