Top Marketing Podcast Episodes
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5 Major Trends Redefining Event Marketing Playbooks

In this episode, Splash Senior Customer Success Manager Danielle Geisler steps in as a special guest host.

Danielle works closely with the top event marketers at brands like Spotify, Nutanix, and Uber to understand their event strategies and help them reach their business goals.

Throughout the episode, she walks through the biggest event trends she's seeing from customers and shares real life examples of how different companies are approaching and implementing these changes.

Plus, she dissects the 7-11-4 rule from Google, a formula for building trust with potential customers through strategic content and touchpoints, and explains why marketers are increasingly focusing on quality of leads rather than quantity.

Podcast Episode
How to Identify and Target Retail Audiences on Social Media

As retailers, we know that segmenting audiences works. We group similar items together in our stores alongside other items that would be of interest to the same shoppers. For some reason, when it comes to social media all too often, we think too broadly about our planned activities and strategies. We assume that everyone on social media at that very moment is a potential customer. Why is audience identification and targeting so important on social media? And how can we get started as social media and community managers? That's exactly what Chiara Gianelli is going to talk to us about

Podcast Episode
Think Practice Makes Perfect? Think Again with Piyush Parikh

Piyush Parikh, Co-Founder of SaaS technical support platform Equinox Agents, joins Clate Mask to discuss the importance of finding your business's niche and how doing so helps you conquer the chaos. They also talk about the peaks and valleys of entrepreneurship, and why business owners should always look for the next mountain to climb.
Keap is on a mission to simplify growth for entrepreneurs. We liberate and empower small businesses to strengthen their families, communities and economies. For 20 years, we have been helping small businesses get organized, follow up and automate to grow sales and free up time. Today, as the pioneer of sales and marketing automation software for small businesses, Keap serves more than 200,000 users globally.

Podcast Episode
Conquer the Chaos: Why You're Not Charging Enough and How to Fix It with Darnyelle Jervey Harmon

Dr. Darnyelle Jervey Harmon, CEO of Incredible One Enterprises and creator of the Move to Millions Method, joins Clate Mask to discuss what's likely holding you back from charging more for your services. They outline how to shift your money mindset, increase your take-home pay and find the freedom you've been searching for.

Podcast Episode
Office Affairs with Ashley Madison's Isabella Mise

Yep, we're going there. Today's episode features a conversation with Ashley Madison's Senior Director of Communications, Isabella Mise. We're sure you've heard about Ashley Madison: the site bills itself as the number one "married dating site" with 80 million users worldwide.

You might be wondering, why Ashley Madison, Girlboss? A few months ago, Girlboss producers received an email from Ashley Madison's PR team, and one particular line stood out to us: Ashley Madison considers the workplace-and not other dating apps-their number-one competitor. We knew we wanted to do an episode dedicated to office romances, and hold a nuanced, compassionate and curious conversation about infidelity and the future of monogamy.

The office affair is an all-too-common trope, but what drives to develop crushes and pursue our coworkers? Is the risk of professional and emotional fallout even worth it? What does Ashley Madison's in-depth research have to reveal about the driving factors of infidelity? There is a lot to unpack in this one, pour some wine and settle in.

Podcast Episode